The Coca-Cola Head office Belgrade

Filed under Interesting stuff, news, office branding, Peter Gregson newer work

We were engaged by Coca Cola Co. Serbia to do the branding of their offices in Belgrade. Our task was summarized in the following: “100% same place, 100% same people, 100% new look”. In other words, we were in charge of designing wall decorations. The idea behind the main visual came from the new Coca Cola strategy for the future. We used some of their symbols and messages (100% positive, 100% cool, 100% think, etc.) deriving from their slogans: Sustainability and Live positively.

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